Promotional products may not be the bread and butter of a business, but they’ve certainly helped businesses sell their bread and butter over the years. Of course, not all promotional products are created equally.
What are the most effective? If you want to keep your promotional item on the shelf and out of the trash can, here’s a short list that just might give you some great ideas about your business’s next line of promotional gear.
Americans love t-shirts, or any type of custom apparel, really. About 90% of the American population owns at least one shirt they refuse to throw away, and it just may be one from a pile of promotional t-shirts. Hoodies, sweatshirts, crewnecks, you name it and it’s seen wild success as a promotional product.
Promotional Tote Bags
Custom promotional tote bags are a great freebie for customers, too. After all, there’s a reason they’ve been the most popular promotional gift among public radio stations and grocery stores for decades. Not only is it great for logo visibility, it’s something your customers can use and thank you for. Providing functional promotional gear is what it’s all about. Two birds with one stone, right?
There’s nothing better than a free pen or pencil. This is an especially great sell for college students. Whether you’re at a career fair or fundraising on campus, free pens and pencils are definitely sure to bring people by.
The most popular promotional desk accessory out there is probably the stress ball. Not only do they come in all shapes, sizes, and colors, they’re used incredibly frequently. It’s a great way to get your name into the home or office.
If you load up a t-shirt cannon with a few small compressed t-shirts or towels, you’re definitely going to rile up any event crowd. Hand towels are another great way to get your name into a household. Basically, anything that can be compressed and fired out of a canon will be a big hit. Period.
It’s hard for most people to imagine their day-to-day lives without coffee, so it only makes sense that a mug could be a great promotional opportunity. In fact, some people keep and use these mugs for years after they’ve received them.
Frankly, there’s no shortage of promotional items your organization can take advantage of. These are simply a few of the most effective and commonly used items on that long list. Why not try something new this season?